Same venue.
A different story
with lighting.
Practical guides for event lighting company owners on marketing, websites, venues, sales and growth. Turn great work into a fuller calendar.
MarketingHow to Market an Event Lighting Company
The four channels that actually produce bookings for a lighting company, in the order worth building them.
MarketingEvent Lighting Marketing Strategy: How to Build a System That Produces More Leads and Bookings
Seven stages connect visibility to bookings. Most lighting companies are only building two or three of them.
MarketingEvent Lighting Marketing Funnel: How to Turn Visibility Into Bookings
A great portfolio and a full inbox do not guarantee a full calendar. Here is where prospects actually get stuck.
MarketingEvent Lighting Marketing Ideas: 15 Practical Ways to Get More Leads and Bookings
Fifteen ideas organized into five jobs, so you know exactly which one to try first.
Lead generationHow to Get More Event Lighting Leads: A Practical System for Consistent Inquiries
More leads rarely means one missing channel. It usually means the chain from discovery to booking has a weak link, and most companies never find out which one.
Sales and follow upHow to Get More Event Lighting Bookings: A Practical System for Turning Leads Into Clients
More leads will not fix a broken proposal. Here is the seven stage system that turns the enquiries you already have into confirmed bookings.
SEO and GoogleThe Complete SEO Guide for Event Lighting Companies
Metro level keywords, the map pack, and turning your event photography into content that ranks.
SEO and GoogleGoogle Maps SEO for Event Lighting Companies
The map pack sits above the organic results and takes most of the clicks. Here is how to win it.
Venue partnershipsHow to Get on Wedding Venue Preferred Vendor Lists
One listing can send work every season for years. Here is the approach that actually gets you added.
WebsiteWhat Should an Event Lighting Company Website Include?
The pages, proof and paths that turn a portfolio into a booking machine.
Sales and follow upWhy Event Lighting Leads Do Not Book
Eight reasons a quote goes quiet, and what to change about each one.
Sales and follow upEvent Lighting Pricing Strategy
Package tiers, anchoring and why a single flat number is costing you money.
Wedding lightingHow to Market a Wedding Lighting Company
Couples book the venue first. Everything else follows from that one fact.
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Eight areas we cover in depth
Each one has a service behind it, so the advice is what we actually do rather than theory.
Event lighting marketing
The full marketing system
Explore service 02Event lighting SEO
Rank where owners get found
Explore service 03Local SEO
Own your metro and service area
Explore service 04Google Business Profile
Win the map pack
Explore service 05Lead generation
Turn searches into enquiries
Explore service 06Website design
A site built to convert
Explore service 07Wedding lighting marketing
The wedding segment
Explore service 08Venue marketing
Preferred vendor pipelines
Explore serviceFree · No strings · 48 hour delivery
Find out what is costing you bookings
Tell us where to look. Within 48 hours you get a personal video walking through your website, your Google profile and your Instagram: what is working, the three things costing you bookings, and the one fix to make first.
- A 5 minute video recorded for your business, not a template report
- Delivered within 48 hours, no call required to receive it
- Yours either way, whether you ever work with us or not
- Your website, as a planner sees it
- Your Google Business Profile
- Your Instagram and reviews
- The three fixes to make first
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Or email hello@litbooked.co